Question 1

How does Reelax find influencers?

Accepted Answer

Reelax crawls and verifies creator profiles across Instagram and YouTube, enriching each profile with audience demographic data, engagement metrics, and direct contact details. Brands use filters - category, city, engagement rate, and follower count - to discover the right creators fast.

Question 2

What is engagement rate for influencers?

Accepted Answer

Engagement rate (ER) measures the percentage of followers who interact with a creator's content through likes, comments, and shares. A higher ER signals a more active and loyal audience. Reelax displays verified engagement rates calculated from each creator's recent posts.

Question 3

How current is the influencer data on Reelax?

Accepted Answer

Reelax refreshes influencer metrics regularly to reflect recent posting activity, follower growth, and engagement trends. Data freshness varies by creator activity and platform API availability, ensuring brands always work with up-to-date insights.

Question 4

Can brands contact influencers through Reelax?

Accepted Answer

Yes. Reelax provides verified contact details for listed creators and enables brands to send campaign briefs directly through the platform. Creators receive instant notifications on the Reelax mobile and web apps, with contracting and payment handled end-to-end.